Vidrala showcases 260 g 75 cl bottle

Vidrala showcases 260 g, 75 cl bottle at EXPO2025 Osaka

Vidrala has presented its latest innovation at Expo 2025 Osaka, reaffirming its commitment to sustainability and collaborative innovation on a global stage. The 260 g bottle, probably the world’s lightest 75 cl bottle, took centre stage in the “Meaningful Partnerships” exhibition, held at the Portuguese Pavilion on August 8 and 9.

The 260G project is the result of a close collaboration between LiDA (Laboratory in Design and Arts at the Polytechnic of Leiria) and Vidrala, through its operations in Portugal, in partnership with research centres, industry stakeholders, and museums. It serves as a powerful example of how long-term partnerships between academia, industry, and society, grounded in shared knowledge and mutual trust, can drive meaningful progress toward a more sustainable and inclusive future.

Engineered with ultra-thin walls and made with up to 80% recycled glass, the 260 g bottle pushes the boundaries of what is technically possible in glass packaging. By reducing the glass surface area by 20% compared to standard bottles, it achieves a substantial reduction in weight and environmental impact without compromising structural integrity or design quality. Its versatile design makes it suitable for high-quality applications across wines, spirits, specialty beverages, oils and other premium products.

Transforming tomorrow

At Expo 2025, an exclusive edition of the 260 g bottle was presented, paired with a premium wine from Esporão, offering a compelling vision of the future of wine packaging: lighter, more efficient, and more respectful of the planet’s resources.

The 260 g was one of three innovative research projects selected for the “Meaningful Partnerships” showcase, which forms part of Embalagem do Futuro (Packaging of the Future), a strategic national initiative that brings together 79 companies, research laboratories and academic institutions. The initiative aims to transform Portugal’s packaging sector through innovation that is sustainable, digital, and inclusive.

By participating in Expo 2025 Osaka, Vidrala not only highlighted the potential of glass as a circular, high-performance material, but also demonstrated how collaborative innovation can shape the packaging solutions of tomorrow.

Embalagem do Futuro on LiDA